Our business is an affordable and convenient dining option that doesn’t skimp on quality. We have stores in Kennedy Town and Central, we opened in DB North Plaza in July and just last month in Lan Kwai Fong. We credit the success of our business to the entire staff at Healthy Chicken; without them it would have been impossible to achieve so much. They are our family.
Our aim at Healthy Chicken is to bring healthy food to people across Hong Kong without blowing a hole in their wallets. Our chicken is farm-grown and air-shipped to us daily from Brazil, and our food is prepared fresh every day using only the finest, all-natural ingredients. We want to prove that healthy food tastes great, and foster a community of people who care about their health and the environment.
The thing that interests us most about our business is that we can see the way Hong Kongers’ tastes are slowly changing. People are starting to put a heavier emphasis on health and wellbeing. It’s exciting that Healthy Chicken is part of that trend. Each meal we offer contains at least one serving of all the major food groups.
To succeed in business, you need to be as nimble as a cat, always observing a constantly changing environment. You also need a lot of capital to back your business up – don’t believe anyone who tells you otherwise! The reason a lot of winning business formulas fail is because they lack the cash reserves to make it beyond the first or second stage.
To start up our business, we have worked very hard. In July, we brought the DB North Plaza store to life in a matter of weeks. We practically slept at the shop.
The greatest challenge we face is growing the business at the pace we want to. For instance, we have not been able to offer delivery from DB North Plaza yet due to a shortage of manpower. But we have found a solution and will be implementing it soon.
Our greatest achievement is that we have already won hearts and minds in DB and across the rest of Hong Kong.
Our plan for the future is to bring reasonably priced, healthy food to the rest of South East Asia and maybe China on a daily basis.
The entrepreneur we most admire is Eric Lundgren. He is best known for electronic waste recycling, The Phoenix recycled electric car, and for championing right to repair electronics legislation. We recommend you check out the video about him on Vice News.
Our personal motto is ‘Work hard, play hard.’ It’s an oldie but a goodie, and very Hong Kong.